PORTFOLIO / Seraphine Leveraging performance marketing excellence to accelerate international growth. Website Sector Consumer HQ London, UK Geographic footprint UK, Europe, US Sales >£30m Employees 100 Investment date December 2020 Status Current The company Established in the UK in 2002, Seraphine has grown to become a leading global brand in this attractive specialist niche,

Mayfair Equity Partners Backs Seraphine in Buy-out From Bridgepoint Growth

Mayfair Equity Partners (“Mayfair”), the leading tech and consumer growth investor, is pleased to announce the management buy-out of Seraphine, the premium maternity and nursing brand, valuing the company at around £50 million. Mayfair along with management, has aquired the company from Bridgepoint Growth and entrepreneur Cécile Reinaud. Read more