Building Digital Leaders

We work with exceptional management teams to build market leading digital businesses

Featured News & Views

30% or 10x? The question every management team should be asking about AI

19 June 2026 |

Views

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Mayfair Equity Partners announces sale of OVO retail energy business to E.ON

11 May 2026 |

Press Releases

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Playlist and EGYM complete merger to create a global wellness technology platform with real scale

31 March 2026 |

News

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Accelerating growth
Building

Accelerating growth through digital transformation, US expansion and M&A

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focused on
Digital

Agile investors, focused on dynamic digital ecosystems

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digital leaders
Leaders

Backing the next generation of digital leaders

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"Mayfair has been an exceptional partner on our journey having helped us to unlock international markets and improved the operational effectiveness of the business."

James Vowles
CEO, Tangle Teezer

Founded

2014

AUM

£2bn

Completed investments

27

We are a team of UK mid-market investors building international digital businesses.

Meet the Investment Team

Investing between

£30-150m

In businesses valued between

£50-300m

Latest News & Views

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24 June 2026 | Views
Technology & Data

AI is starting to move the multiple: what acquirers and investors are now looking for

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19 June 2026 | Views
Technology & Data

30% or 10x? The question every management team should be asking about AI

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9 June 2026 | News
Digital media

i-media and VIOOH partnership opens motorway network to programmatic buys

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